The buzz nowadays is that any WordPress blog can be cloud-enabled. So I went off, downloaded, and installed the WordPress RSSCloud plugin.
What happens next? Well, I haven’t read all the available material yet, but what it basically means is that your content will not become more visible, particularly as far as subscribers of cloud-enabled feeds are concerned.
Whether that additional exposure actually translates to more site visitors, online income, or indirect income (in the case of knowing and connecting with more people), that still remains to be seen.
If you are are currently focused on SEO and organic traffic, then go ahead and focus on that. But if your many projects, websites, and networks of virtual real estate are nicely chugging along with the help of search engine traffic, you might wish to experiment with rssCloud.
Installing the plugin is pretty straightforward. Some might even call it boring. Once you’ve activated it, it just sort of sits there. There’s no configuration page. A quick visit to the plugins page in your blog simply shows that it has been installed.
Perhaps there’s a way to track how effective it is in terms of increasing the readership of your blog? Yes, the hunt begins once again…
In the meantime, you might wish to read Dave Winer’s An rssCloud case study: Brizzly & Seesmic. I’m particularly intrigued by this point:
Publish each user’s stream of 140-character messages as cloud-enabled feeds, in addition to pushing them through Twitter.
You know what that means, right? More choices. And less over-reliance on any one service. I wonder what the next Twitter competitor will be called…
